Sunday, July 19, 2009

The Greatest Auto Dealer Commercial of All Time

To the educated connoisseur of sexy, Kevin McDonald is definitely the hottest Kid in the Hall. Yeah, I mean Dave Foley is all right for the gal who likes vanilla ice cream, but Kevin's right for the chick who digs pink bubble gum. Anyway, this reporter had a huge crush on him in high school.

Today, I was reminded of a lesser-known Kevin appearance. In 2002, he did a series of commercials aired over several months for Thomason Auto Group, a Portland car dealer, in which he played Santo, the mad genius commercial director attempting to make the greatest auto dealer commercial of all time. The ads take you on a roller coaster of emotion, from the auspicious beginning, to Santo's twelve minute walk-out, his touching motivational speech, and finally, the finished product. Well, I'm not going to spoil the big moment for you, but let's just say it's an intellectual tour-de-force of stock footage and car ballet.

I originally saw these on the ad agency's website, but since they no longer seem to exist--a pity because they did some pretty good work--some kind soul has put these up on Youtube. Enjoy!

1 comment:

the Editor said...

I had a crush on all the Kids, until I realized that Scott was gay, Bruce was shorter than me, Kevin had yellow teeth and red gums, and Mark had weird lips. That left only Dave in my heart.